Posted on February 6, 2019 by Neil Moon under Global Environment, Marketing Strategy, Supply Chain Strategy
When researching and reading papers for customer marketing strategy and supply chain strategy, it appeared odd that the two are so different in their paradigms. Supply chain strategy seems so complicated, in that it is a constant tension between customer service and price. Complexity and uncertainty seem to reduce clarity and visibility, requiring supply chain […]
© Keith Warburton 2024, All rights reserved
World Business Culture, West Down, Chalk Hill, Soberton, Hampshire SO32 3PH