Posted on March 13, 2019 by Keith Warburton under Global Business Culture, Global Culture, Market Entry, Step 3
Step Three: Know the Local Business Culture It’s an uncomfortable fact, but they just do things differently in other countries – but more importantly, they think differently about business. Many of your firmly held beliefs, about how business should be conducted, what constitutes an agreement, and even when ‘yes’ means ‘yes’, may have to be […]
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