Denmark:
- Tip 1
- The drive for egalitarianism is strong in Danish business circles. This leads Danes to be consensus-oriented in many situations
- Tip 2
- In common with other Scandinavians, Danes seek consensus through detailed discussion and the search for a negotiated agreement.
- Tip 3
- Denmark has few truly multi-national companies but boasts hundreds of highly respected players in niche-markets.
- Tip 4
- Danish success has been largely built on high levels of design, creativity and technical excellence.
- Tip 5
- Employees have, traditionally, tended to stay with one company for much of their careers and job-hopping has been somewhat rare.
- Tip 6
- Structures tend to be much flatter than in many other countries with wage differentials reflecting this.
- Tip 7
- Managers are expected to be 'primus inter pares' (or 'first amongst equals') rather than figures of authority who give direct instructions to subordinates.
- Tip 8
- Promotion tends to be determined through achievement rather than through relationships or networks.
- Tip 9
- People are expected to be well prepared for meetings and to be able to argue their own point of view convincingly.
- Tip 10
- Pre-meeting lobbying could be viewed as mischievous and underhand.
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